Originally published January 17, 2018 on www.rpentradio.com/ms-roni
This week blog is short and straight to the point. Without a video you have limited your earning potential. If you know you have made a hit, why half-step?
Remember from last week’s blog the objection is to not leave money on the table, but to take the table. According to the Complete Business Online (CBO), studies have shown that consumers are at least 64% more likely to purchase a product or service that has video representation and 92% of video viewers share with others. Videos reach more viewers because of today's media driven culture. According to Nielsen (2014), music videos help artists in two massive ways: EXPOSURE AND REVENUE. Also, if you’re one of those artists who have videos with viral appeal, it can be an enormous driving force for music sales and help pave the way to radio.
So, the gist of this blog is if you don’t have a video you not only left the table, but you left money on the table. This includes me, but I don’t do it for money 😊.